Services Overview

Turner Group Marketing offers a full range of services to help you successfully bring your product to the mass market. We will work with you as much or as little as you like and tailor a working relationship that best meets your particular needs.

What we can do for you:

  • Work with you to identify and articulate what sets your product apart from the competition;
  • Analyze your strengths and weaknesses;
  • Work with you to develop an effective product strategy;
  • Research prospects, markets and competitors;
  • Streamline manufacturing processes;
  • Brand licensing;
  • Find importers and/or exporters;
  • Identify target consumers;
    • Demographics/socioeconomics
    • Geographic concentration or dispersion
    • Customer buying motivations
  • Identify target wholesale markets and distribution channels;
  • Identify and develop selling strategies to reach targeted markets;
  • Identify and provide you with a list of key trade shows that reach the targeted wholesale and consumer markets;
  • Develop an effective trade show presence;
  • Develop realistic sales targets;
  • Develop a local, regional, national or international sales force;
  • Develop a realistic timeline for achieving target market penetration;
  • Develop a comprehensive marketing and public relations strategy to build brand recognition;
  • Develop a comprehensive strategic marketing plan that will enable you to achieve projected sales target;
  • Design and develop necessary promotional materials and point-of-purchase (POP) displays;
  • Develop and implement specific promotional strategies such as events or sponsorships to reach the targeted consumer market;
  • Contact the buyers in target wholesale markets and make presentations;
  • Provide all follow-up services as needed to get the product into the marketplace;
  • Work with you to track sales and ensure that your customers are being serviced properly and product is being replenished as needed.

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